Recently I had the opportunity to travel to India. I was there as part of an initiative to provide eCommerce training to Indian businesses, but I was quite surprised to find how much there is to learn from what’s happening in the Indian eCommerce environment.
TechNOW’s interview with John Foreman of ePath, on location in Gurgaon, India. John discusses the some of the eCommence challenges and innovations taking place in India.
One common misperception: “To double our online revenues, we need to double the traffic to our website”. In fact, doubling the traffic to your website may not be the most cost effective way to achieve online growth.
How Canadian eCommerce/ eBusiness Managers can better prepare to meet global competition – Part 5 of 5 The primary findings of ePath’s Canadian eBusiness Study are that Canadian eBusiness managers are fundamentally well positioned for success, however a combination of cultural, organization and environmental conditions inhibit the risk taking and aggressive goal setting displayed by […]
How Canadian eCommerce/ eBusiness Managers can better prepare to meet global competition – Part 4 of 5 According to the survey, only 16% of Canadian eBusinesses are “frequently unable to source the skills and experience needed on their eBusiness team.” This is surprising because it is in stark contrast to other global studies8 that show […]