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Google’s Privacy Policy under Attack again

March 22, 2012 By Axel Kuhn

Privacy Issues and Concerns online

But there are even bigger issues in this growing battle of Privacy vs. Data Mining. Brazil’s Justice Minister is pressing Google for details on how it handles users’ personal information under its new Privacy Policy. This type of scrutiny and concern by National Governments is nothing new to Google, as European regulators continue to aggressively […]

Filed Under: eCommerce Best Practice posts

Is there an “e” in Innovation?

February 27, 2012 By John Foreman

Innovation in e-Business - thumbnail

Everybody wants to be innovative.  It’s one of those universally positive traits, like intelligence and courage.  Nobody ever said  ”John would be a great guy if he just weren’t so darn innovative.” (Believe me, nobody has ever said that). Innovation is also highly valued in the corporate world.  In a 2010 study, Boston Consulting Group […]

Filed Under: eCommerce Best Practice posts

The Big Promise of Big Data

February 19, 2012 By Axel Kuhn

The Promise of Big Data | ePath e-Business blog

Big Data has been the big “buzz” with thought-leaders over the past couple of years. Accenture, IBM and other consulting giants are investing heavily in their Big Data consulting practices. McKinsey claims it is the next frontier for innovation, competition, and productivity.

So what’s keeping your company from harnessing the potential?

Filed Under: eCommerce Best Practice posts

Why your eBusiness needs “T-shaped” People

February 6, 2012 By Axel Kuhn

A recent study by Neil Perkin of eConsultancy, entitled “Digital Marketing: Organizational Structures and Resourcing”, highlights the challenges many eBusinesses face in finding “T-shaped” people for their organization. What are T-shaped people? The concept was used extensively by management consultant McKinsey & Company in the mid-80s to describe consultants that embodied both a deep vertical […]

Filed Under: eCommerce Best Practice posts

Why less is more for eBusiness performance metrics

February 4, 2012 By John Foreman

The field of Performance Metrics is a strange one.  Who knew it could be so hard to extract information from data?   If ever there were an area where “less is more” needs to apply, this is it. For example, one of my clients had a monthly performance report that was 20 pages long.  Even though […]

Filed Under: eCommerce Best Practice posts

The arrival of Web3.0, and what it means for your eBusiness

January 30, 2012 By Axel Kuhn

The coming of Web 3.0 | ePath e-Business blog

With great fanfare, last week Google announced its new comprehensive Privacy Policy for users, supposedly replacing more than 60 individual policies with one all-encompassing policy. If you are a Google registered user, you may have received an email announcing the changes. Here’s the summary: While this simplification of policies in itself is a notable accomplishment, […]

Filed Under: eCommerce Best Practice posts

Is “e-Business” still relevant in 2012?

January 26, 2012 By Axel Kuhn

Yesterday a long-time friend and senior executive in the B2C space casually mentioned that, in his opinion, “e-Business” has become essentially just “Business”.  He explained that since e-Business is now so widespread, so integrated into every aspect of day-to-day business, that the term “e-Business” has lost its relevance. Really? On the one hand, I can […]

Filed Under: eCommerce Best Practice posts

Welcome to our Blog!

January 25, 2012 By John Foreman

Axel Kuhn and I (John Foreman), the co-founders of ePath, want to use this space to provide you with a new source of ideas on how you can achieve better business results from your eBusiness. So why do you need a new source of ideas?  We think we have a bit of a different twist […]

Filed Under: eCommerce Best Practice posts

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