ePath in the News at MaRS: As part of the “Best Practices” series at the MaRS Centre, Axel Kuhn of ePath discusses some of the key tools and techniques that eCommerce entrepreneurs can use to not only to drive high-quality prospects to their online businesses, but also to convert those prospects to customers and partners.
Aligning Technology with the Customer Experience
ePath in the News with ItBusiness.ca: eCommerce companies often make the mistake of letting technology guide the customer experience, rather than the other way around. IT Business Canada highlights a great example of a Canadian eTailer “doing it right”.
ePath on Competing with Amazon
ePath in the News with MarketingMag.ca: What does it take to compete with Amazon online? How about developing an Omnichannel model to compete with Amazon’s clicks-only model?
Canadian eConsumers vs. eBusinesses in 2015
An excellent overview infographic of the Canadian online economy in 2015 by Virtual Logistics Inc, mirroring and updating some of the stats in our 2013 Infographic entitled “The Canadian Internet Economy”.
ePath brings global Best Practices to Fastest growing eCommerce market
TechNOW’s interview with John Foreman of ePath, on location in Gurgaon, India. John discusses the some of the eCommence challenges and innovations taking place in India.